Craft Count - New Tool for Looking at Etsy Sales

Craft Count is a recently launched website from the Etsy by Numbers blog, which will be of interest to sellers on Etsy or people thinking about selling on Etsy. Using the number of units sold over the complete lifetime of the store, Craft Count lists the top selling Etsy stores. The site tracks the top 100 sellers with over 1000 sales in each category.

This information can be viewed in three ways:

• Summary - as a summary of top selling Etsy stores overall, within handmade, supplies and vintage.
• Country - top selling Etsy stores broken down by country.
• Category - top selling Etsy stores broken down by Etsy category.

This information is publicly available from the Etsy website, however what Craft Count does is to pull the information together in an easy to access format using the Etsy API. Craft Count is not affiliated to Etsy.

Interesting Insight

This provides an interesting insight into the volume of items that have been sold and the top sellers of all time on Etsy - however it is important to note that this is number of transactions and not value of transactions. It is also important to note that the total figures presented are over the lifetime of a store. Therefore there may be more recently launched stores with fast selling lines that do not show in these lists.

The information presented in Craft Count can be used in a number of ways. It is an easy way to get a snapshot of successful Etsy sellers and their top selling lines. Some useful tips can be obtained by looking at successful sellers and seeing how they present their work, what their store policies are, how they write descriptions etc.

Craft Count Beta

Craft Count is a brand new service and just launched. It is currently in beta. Information can be found on the Craft Count information page about how Etsy sellers can go about changing their information, for instance changing the category that they are listed in. Sellers can also ask for their stores to be excluded from the figures.

What research tools do you use for business. Do you use tools such as Craft Count or do you have other methods for researching the market?

 

Chief Elf - 24 January, 2010

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